On 13 and 14 October 2025, more than 400 investors, entrepreneurs and decision-makers gathered at the Zappeion Megaro in Athens for the 3rd Hellenic Impact Investing Conference. Under the theme “Scaling Impact”, the Hellenic Impact Investing Network (HIIN) hosted two days of conversations about sustainable investment and new ideas.
A pitch with a bow tie
Among them: Zircon Swiss. Markus Istafanous introduced himself and our house, and in his pitch presented the Bow-Watch-Tie – the bow tie with an integrated Swiss watch movement, handcrafted in Biel/Bienne.
The bow tie drew every eye: at the conference, the Bow-Watch-Tie was quite literally the centre of attention.
Voices from Athens
For our video, we asked conference participants what they think of the Bow-Watch-Tie. See for yourself:
Athens showed how an idea from Biel can speak to an international audience. We thank the Hellenic Impact Investing Network for its hospitality.

